Generation Black TV Launches on FreeCast
July 10, 2024
Black British content for the African American community joins FreeCast’s BLK Channels.
FreeCast and BA Diversity Media are announcing a partnership bringing Generation Black TV (GenB TV) to FreeCast’s free streaming platform. GenB TV joins hundreds of other free ad-supported television (FAST) channels already available on FreeCast, and is now accessible as part of the company’s African-American-focused BLK category of channels.
Generation Black TV celebrates British and global black culture, voices, and stories. The channel features a diverse range of entertainment and talk shows, showcasing the richness and vibrancy of the black experience. GenB TV’s mission is to share this vibrant cultural and music scene with African American and black communities across the world.
Tracy West, FreeCast’s Executive Vice President of Digital Content, discussed the channel: “At FreeCast, we’re proud that our platform has enabled diverse content partners and audience groups to connect in a way that isn’t possible with the higher cost of traditional television. GenB TV is a great addition for us because it showcases the diversity within the black community, and strengthens our offering to this audience with another high quality channel.”
Christopher Kenn, CEO at Generation Black TV (GenB TV) said he is thrilled to join FreeCast's BLK Channels, bringing a unique blend of British and global black culture to African American audiences. With its eclectic mix of entertainment, talk shows, and cultural programming, GenB TV is dedicated to celebrating and sharing the diverse stories and voices that define the black experience. "We are excited to expand our reach and connect with a wider audience through FreeCast's innovative platform. Our mission is to provide a space where black culture is celebrated, and where viewers can see themselves reflected in the content we offer."